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Announcing Klick Kitchen


THE REVOLUTIONARY ONLINE, ANYTIME 24/7 PROFESSIONAL FOODSERVICE PURCHASING SYSTEM

August 18, 2008

KLICKKITCHEN

THE REVOLUTIONARY ONLINE, ANYTIME 24/7 PROFESSIONAL FOODSERVICE PURCHASING SYSTEM

Chefs and Vendors Can Now Connect Their Talent and Expertise to Create Seamless Communications at www.KlickKitchen.com

New York, New York (August 18, 2008) - KlickKitchen, a revolutionary online order entry system designed for foodservice professionals, is now available in the New York Metro area. This technology-based, 24/7 system streamlines the communications process between chefs and vendors by organizing, processing, and sorting orders efficiently and consistently.

For the first time ever, chefs no longer have to rely on an antiquated system of late night telephone calls, garbled voicemail messages, and unclear faxes. Now, chefs can simply "klick" their order to reduce the potential for inaccuracies and inefficiencies. The system was developed by foodservice industry veteran, Jordan Glaser.

"KlickKitchen is about bringing the foodservice purchasing system into the 21st century," says CEO Jordan Glaser. "It's a natural evolution of the purchasing process; I'm amazed this online order-entry tool didn't exist any sooner."

KlickKitchen offers significant benefits to chefs and merchants:

Chefs and restaurants can now easily order ingredients and provisions from their current merchants and discover new ones;

Merchants can make their products available to a much larger audience with minimal effort;

And for both audiences, KlickKitchen reduces error, streamlines paper, and ultimately minimizes waste that is often the result of an inaccurate order.

This first to market online professional foodservice purchasing system is subscription-based, offering monthly plans for as little as $29.99, including support, 24 hr access, and a free 30 day trial period. The technology is easy to use, requiring chefs to simply "klick" to sign-up, find their vendors, and build their orders from the merchants they trust. Already 85 vendors and dozens of chefs are participating. The site receives over 2,000 unique visitors a month.

"We're bringing technology to the foodservice industry that other sectors have employed for some time," says Vice President, Dan Ziegler. "Ultimately, we believe technology can facilitate creativity in the kitchen, allowing chefs to focus on the craft they love."

KlickKitchen is the brainchild of Jordan Glaser who is marketing the service along with Ziegler, both graduates of top culinary institutions. Between them they have over 45 years of industry experience and are committed to introducing chefs and vendors to the value technology provides in the kitchen. The adopted company tagline is, "Relax, we've just made your job easier!" TM

"With KlickKitchen, I spend far less time making numerous phone calls to a variety of vendors," says James Beard rising star chef Galen Zamarra, owner of Mas (farmhouse) in Greenwich Village, NYC. "KlickKitchen offers me a time-saving transaction where I can source many of the quality provisions I need."

The company is anticipating regional roll-outs for the remainder of 2008 with a national platform thereafter. In the interim, ongoing technology enhancements are being made to the system.

To learn more about KlickKitchen visit www.klickkitchen.com. While there, Glaser and Ziegler encourage you to sign up for a free 30 day trial period.

Spokesperson Availability: Interviews with Jordan Glaser and Dan Ziegler available upon request.

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